Privacy Policy

Who We Are

Marginal Gains Blog is a personal blog operated from the United Kingdom, providing evidence-based content on psychology and making manageable improvements to your life.

Our website address is: https://marginalgains.blog

What Personal Data We Collect and Why

Analytics and Cookies

This website uses cookies and analytics tools to understand how visitors use the site. This helps me improve the content and user experience.

Google Analytics: We use Google Analytics to track website usage statistics such as page views, time spent on site, and traffic sources. This service uses cookies to collect anonymous information. Google Analytics does not collect personally identifiable information.

You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.

Affiliate Links

This website contains affiliate links. When you click on these links, cookies may be set by third-party affiliate networks to track referrals. This does not collect personal information but does track whether a purchase was made through my link. See our Affiliate Disclosure for more information.

Comments

If this website enables comments in the future, visitors who leave comments may have their IP address, comment content, and email address (if provided) stored. This data is used solely for spam prevention and comment moderation purposes.

How Long We Retain Your Data

Analytics data is retained according to Google Analytics’ default retention settings (currently 26 months). Cookie data expires according to the settings of individual cookies, typically between 30 days and 2 years.

What Rights You Have Over Your Data

Under UK GDPR, you have the following rights:

  • Right to access: You can request information about what data we hold about you
  • Right to erasure: You can request deletion of your data
  • Right to object: You can object to processing of your data
  • Right to data portability: You can request your data in a portable format

To exercise these rights regarding analytics data, please refer to Google’s privacy controls.

Where We Send Your Data

Analytics data collected by Google Analytics may be processed and stored on servers outside the UK and European Economic Area, in accordance with Google’s privacy practices and international data transfer mechanisms.

Third-Party Services

This website may use the following third-party services that collect data:

  • Google Analytics (website analytics)
  • Affiliate networks (tracking referral purchases)
  • Advertising networks (if applicable in future)

Each of these services has their own privacy policies governing how they handle data.

Your Consent

By using this website, you consent to this Privacy Policy and our use of cookies as described above. You can control cookie settings through your browser preferences.

Children’s Privacy

This website is not directed at children under 16 years of age. We do not knowingly collect personal information from children.

Changes to This Policy

This Privacy Policy may be updated from time to time. Any changes will be posted on this page with an updated revision date.

Last updated: January 2025